Fintechs Paytm, PhonePe, and Google Pay keen on D2C brand advertising revenues
D2C業者將提高在Paytm, PhonePe, Google Pay等支付軟體的廣告投放預算
Direct-to-consumer (D2C) firms are increasingly using fintech and payments platforms, such as Paytm, Google Pay, and Walmart-owned PhonePe, to advertise and attract new customers.
Due to the fact that these platforms have a sizable captive user base and experience high daily user engagement rates with user-cases like digital payments, D2C businesses are interested in running advertisements on these fintech apps.
Additional factors for marketers to keep running promotions on these platforms include lower cost per conversion as the cost of advertising rises on websites like Google and Facebook, which is owned by Meta, due to increased brand demand and a shortage of ad inventory.
Indian telecos exceed 3-year 5G rollout goal in six months
印度電信業者在3個月內完成原定5年完成的5G網路建置目標
The government is now working to increase acceptance of 5G applications across several critical areas after Indian telecom providers met their three-year 5G network rollout target within six months, a senior government official said. The delegation is here to display homegrown 4G and 5G technology stack, Department of Telecom Additional Secretary VL Kantha Rao told PTI at the “India Evening” event held in conjunction with Mobile World Congress 2023. The government has welcomed over 50 companies at the India pavilion.
Bharti Airtel and Reliance Jio have been expanding their 5G networks nationwide. According to telecom minister Ashwini Vaishnaw, state-owned BSNL will launch 5G services by April 2024.
Indian Telcos Surpass 3-Year 5G Rollout Target In Six Months: Govt Official – Goodreturns
Bizmen from Ludhiana off to Taiwan for expo
魯得希阿那市的商人組團參加台北國際工具機展
In a bid to bring in new technology and update current units, key business organizations from Ludhiana, India are sending their representatives to Taiwan to attend the Taipei International Machine Tool Show (TIMTOS). High-end machine makers from Taiwan are anticipated to visit Ludhiana to formally sign MoUs for the sale of equipment and the transfer of technology.
A high-level CICU delegation of 20 businesspeople is visiting TIMTOS 2023, which is taking place in Taiwan from March 6 to March 11, 2023, association president Upkar Singh Ahuja announced as he waved off the delegation as it departed for Taiwan. Indian delegation will meet with several business associations during the show in addition to viewing the most recent equipment and technology. One of the largest machine tool trades in the world, TIMTOS, showcases cutting-edge technology, new future manufacturing techniques, and other cutting-edge machinery. It also features themes such newest developments in smart manufacturing, net-zero and energy-saving carbon reduction.
City Bizmen Off To Taiwan For Expo | Ludhiana News – Times of India (indiatimes.com)
Foxconn promises to collaborate with Karnataka and Telangana to advance its investment ambitions
富士康將與卡納塔卡邦和泰倫迦納邦合作投資生產電子產品
Foxconn has informed the governments of Karnataka and Telangana that it will cooperate with them to further the growth of its domestic electronic manufacturing base. The Taiwanese multinational corporation made a commitment to uphold the terms of the agreements it had signed last week during the visit of its Chairman Young Liu in separate letters sent to the chief ministers of the two states on Monday.
The goal of Foxconn’s most recent outreach is to dispel any confusion that may have resulted from its announcement on March 4 that “Foxconn has not entered into binding, definitive agreements for additional investments during this tour.” Liu was in India from February 27 to March 4 and conducted talks with Prime Minister, Cheif Ministers of Telangana and Karnataka among others.
Strong domestic demand for iPhones and an increase in exports from India, driven by the diversification of global supply chains away from China, are what have prompted Foxconn to step up its efforts in the country.
Meta observes a significant trend of female entrepreneurs utilizing its apps in India
使用Meta軟體的女性創業家數量大幅增長
Meta (previously Facebook) stated that over the past three years, there has been a significant trend towards women entrepreneurs utilizing its apps in India. According to the company, India has seen a 73% increase in the number of Instagram business profiles that self-identify as women-owned businesses over the past three years. Also, 53% of all Facebook company pages in the nation with female admins were created in the last three years.
The tech giant added that women are crucially supporting one another by establishing communities. According to Meta, women have started 40% of the entrepreneurship-related Facebook groups in the past three years.
The company also noted that women have advanced in the creative and technological fields as well.
India’s Per Capita Income Doubles from 2014-15
印度人均所得達2014-15年的兩倍
According to projections from the National Statistical Office ((NSO), India’s per capita net national income (at current prices) for 2022–2023 is INR 172,000. This represents a nearly 100% increase from the per capita income of INR 86,647 in 2014–15.
During the COVID-19 outbreak, per capita incomes fell, although they rose in 2021–2022 and 2022–2023.
However, wealth distribution across India’s 1.4 billion population still remains highly skewed.
India’s Per Capita Income Has Doubled Since 2014-15: NSO Estimates (india-briefing.com)